Privacy Policy

This Privacy Policy explains how Aasan Rishte (“We”, “Us”, “Our”, or “Company”) collects, uses, shares, and protects your personal information when you use our matrimonial website/application (“Website” / “App”). By registering or using our services, you (“You”, “Your”, or “User”) agree to this Privacy Policy.

This Privacy Policy is published in accordance with the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.

1. Information We Collect

To provide matrimonial services, we collect the following categories of information:

• Personal Information: Name, gender, age, marital status, religion, caste, mother tongue, education, occupation, location, contact number, email address.
• Profile Information: Biodata, photos, “About Me” section, lifestyle details (such as food preferences, complexion, height, weight, body type).
• Sensitive Information (if provided voluntarily): password, physical status, etc.
• Usage Data: IP address, device information, and browsing activity on our Website/App.

⚠️ Important: By default, your phone number is publicly visible to all registered users unless you choose to hide it from your account settings. Photos, biodata, and other details you upload are visible to all registered users.

2. How We Use Your Information

We use your information to:

• Create and display your matrimonial profile.
• Enable communication between users (sending interest, chatting, and calling).
• Provide customer support and resolve issues.
• Improve our platform, features, and security.
• Comply with applicable laws and legal obligations.

3. Information Sharing

We may share information in the following circumstances:

• With Other Users: All details you provide (except hidden contact number) will be visible to registered users.
• Legal Requirement: We may disclose information if required by law, courts, or government authorities for identity verification, investigation, or compliance with applicable laws.
• Internal Use: Within our group companies, employees, or service providers who process data on our behalf, under confidentiality agreements.

We do not sell or rent your personal information to third parties for commercial gain.

4. Cookies & Tracking

We use cookies and similar technologies to:

• Identify repeat users.
• Improve website performance and personalization.
• Analyze traffic and usage patterns.

You may disable cookies in your browser, but some features may not work properly.

5. Data Security

We implement reasonable technical and organizational measures to protect your information. However:

• No system is completely secure.
• We cannot guarantee that data shared on your profile (including phone number, biodata, photos) will not be accessed, copied, or misused by other users.

By using the Website/App, you acknowledge that you share personal details at your own risk.

As per Section 79 of the IT Act, 2000, Aasan Rishte acts as an intermediary and is not liable for:

• Unauthorized access, leaks, or misuse of user data.
• Consequences of users sharing their own information publicly.

6. Links to Other Websites

Our Website/App may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

7. Your Rights

• You can view, edit, or delete your profile information anytime through your account settings.
• You may choose to hide your phone number if you do not want it to be visible to other users.
• You can request deletion of your account by contacting us.

8. Changes to Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page, and continued use of the Website/App means you accept the revised policy.

9. Grievance Redressal

If you have any concerns, complaints, or requests regarding this Privacy Policy or your data, please contact our Grievance Officer: